Hoot and a Holler
Work
Brand strategy, visual identity, web design
Date
2025–26
Deliverables
Logo, brand assets, brand guide, company website
Typeface
Display & copy – Obviously
Tell your story like you mean it!
Hoot and a Holler is a Texas-based marketing company that pairs plain talk with clear strategy. “We treat anyone who gives us their time with the honesty and respect we’d give friends and neighbors.”
I worked with H&AH starting at the ground level to develop their brand identity. Brand research was inspired by the ethos of Texas giants Molly Ivins and former governor Ann Richards. The identity is decisively bold yet approachable, with unapologetic state pride. My handpicked typeface selection for the brand, Obviously, is a versatile superfamily suited for creative and practical brand applications.
Now completed with design for the logo and brand assets, we plan to officially launch the H&AH website in early 2026.
